The Beatles

The Beatles • Ready Steady Go! • March 20, 1964 • No. 4


Studio Nine, Television House, Associated-Rediffusion Studios, Kingsway, London

ITV's Ready Steady Go! - broadcast live, 6:05-7:00pm


The Story

A wonderfully composed angle of The Beatles performing ‘It Won’t Be Long’ during camera rehearsals. Ready Steady Go! presenter Keith Fordyce looks on from frame right, while to the left of Paul McCartney, co-presenter, Cathy McGowan is visible with her back to camera. This image also provides a fantastic view of George Harrison’s iconic Rickenbacker 360/12 twelve-string guitar, which had been presented to him in New York on February 8, prior to The Beatles’ first appearance on The Ed Sullivan Show. This RSG! broadcast marked only the second public appearance of George performing with the guitar.  

Also appearing on this week's Ready Steady Go!: The Animals (making their television debut), Dusty Springfield, Bobby Vee, Millicent Martin, and Alma Cogan (appearing with John Lennon during his guest DJ segment)

Photograph by Richard Rosser

The Process

The images featured on our site are reproduced directly from the original negatives in our collection. Each has been digitally drum scanned at 8000 DPI to ensure the highest quality prints up to the largest sizes. 

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